Four Dumbest Places To Eat Waffles

When it came time to launch the new Quest Maple Waffle Bar, we wanted to turn convention on its head. Why limit waffles to the breakfast table? Why not eat them in the gym, at the airport, or even during a meeting? So, we decided to show exactly that. I produced a spot called Four Dumbest Places To Eat Waffles, capturing the fun and irreverent spirit of the product.

The idea was simple: break the mold, challenge the norms, and have a good laugh while doing it. The Maple Waffle Bar isn’t just a snack; it’s an invitation to enjoy waffles wherever you are, no matter how unconventional.